ARAMA

Contributed By: ARAMA on

If you came into the business of management and letting rights (MLR) because you saw an attractive balance sheet but have solely focused on the maintenance of gardens and not on the importance of marketing, then you have not set down the road for success. Our business is referred to as ‘Management and Letting Rights’ for a reason. That is the resident manager has a dual role as both a caretaking service provider and an onsite letting agent. This dual role  provides an opportunity to market services to a number of different target markets.   To define, a target market ‘is a group of existingRead More →

Contributed By: ARAMA on

As reported by the Australian Bureau of Statistics, Queensland has seen approximately 14,000 Australians migrate from interstate in the 2nd & 3rd quarter of 2020 and there is no sign of a slowdown in interstate migration to Queensland. The growth in Queensland residents has created a high demand for homes. Either by owner occupiers or by long-term residential tenants. This has driven average weekly rentals and property prices sky high. Low interest rates and the desire for interstate migrants to work from home in Queensland has fuelled emotive buying tactics which put further pressure on the tight rental market. At the height of the pandemic,Read More →