
10 simple strategies to increase direct bookings
Contributed By: Chris Novak - CBRE Hotels on
Management rights, whether permanent, short-term (or holiday-let), hotel or motel; can benefit from overseas or inbound business. Although the term overseas, or even global, markets can sound daunting at first; if you have been working in this market segment, some insights should help to increase market share by focusing on the right markets and approaches. The selection of markets is based on many visitors but even more importantly, on the degree of difficulty in developing the market. New Zealand is the biggest market but many Kiwis stay with family and friends, choosing cheaper options when they do stay at a hotel. Asian markets Owing toRead More →